Hola! I'm Patricia. I am a creative director and designer with over 15 years of experience driving visual brand strategy, creative operations, and team leadership to help brands connect with the people who matter most.
Throughout my career, I have partnered with organizations in higher education, real estate, hospitality, and nonprofit to lead visual communications, manage creative workflows, and direct multi-channel marketing campaigns. As a creative leader, I excel at mentoring multidisciplinary teams of designers, photographers, and developers, cultivating collaborative environments where big ideas thrive.
My background seamlessly blends artistic execution with business strategy. With a BA in Communications, an MBA in Marketing, and Adobe certifications, I bring both a designer’s eye and a data-driven mindset to every initiative. Whether setting high-level brand strategy, streamlining creative intake processes, or designing from the ground up, I always aim to deliver work that is purposeful, polished, and effective.
When I'm not working, you’ll usually find me traveling, attending live shows, and cheering on my Miami sports teams.
